In our third update on the Toyota Racing Dream Build Challenge Mark Toyota of Plover brings insight into exactly what Kyle Busch has in store for the new Toyota Camry he was asked to remake. In case this is your first time reading about the Build Challenge, Toyota has assigned four racing stars (including Clint Bowyer, Antron Brown and Alexis DeJoria) a different new Toyota to modify. The winner gets to pick a non-profit to which Toyota will write out a check for $50,000.


With an illustrious career composed of 104 victories in all three of NASCAR's top series, Kyle Bush is hoping to make the Toyota Racing Dream Build Challenge  an unofficial 105 with his remaking of the 2012 Toyota Camry SE, which he has coined the "Rowdy-Edition" Camry, after himself.


If you've been tuning into the Mark Toyota blog regularly, you know that the two other reveals to date focused on speed and technology. Bush is taking a different direction yet. He and his team are using the new Camry as a platform to wed style and substance.


"Our approach to the Build is to make a car with the stance, attitude and handling of a road-race car while retaining the functionality of a production Camry," explains Bush.


Among the many modifications Bush has ordered for the 2012 Toyota Camry are reinvented body lines made possibly largely by a hand-formed, custom, wide-body kit; custom front and rear belly pans; DSE front air splitter and rear air diffuser and custom dual exhaust system. Inside, Bush is adding leather Lexus IS-F bucket seats. The overall color scheme: black, red and white.


To learn more about Bush's build, catch up with him and his design team at http:/www.youtube.com/v/hL_hJ9qG_9k&feature=relmfu. You can cast your vote(s) for the Toyota Racing Dream Build Challenge, beginning October 20. Polls will be open for 10 days. Those of you who do decide to participate will also have the opportunity to register to win one of many prizes - the most enticing of which is a Toyota Racing Dream Trip. Final modified vehicles will debut on October 30, at the SEMA show in Las Vegas.


Source: 1 http://pressroom.toyota.com/releases/track+inspired+toyota+camry+build+nascar+kyle+busch+sept2012.htm


Categories: News, Fleet
Tags: Camry